🎲 Betway Limited

In plain English: Betway Ltd posted an Instagram ad featuring former footballer Thierry Henry, suggesting that Arsenal could win the league and encouraging people to bet responsibly. A complaint was made arguing that Henry might appeal to younger audiences, which could make the ad inappropriate for promoting gambling. The Advertising Standards Authority (ASA) reviewed the case and decided that the ad did not breach any rules, meaning no action was taken against Betway. For gamblers, this ruling means that similar ads featuring well-known sports figures may continue to be used, as long as they are deemed to target an adult audience.

In plain English: Betway Ltd ran a Facebook ad featuring F1 drivers, including a back view of Lewis Hamilton, promoting the British Grand Prix. The issue was that Hamilton is very popular with kids under 18, which made the ad potentially appealing to a younger audience, violating advertising rules meant to protect minors from gambling promotions. The Advertising Standards Authority (ASA) upheld the complaint and ruled that the ad should not be shown again in its current form. For gamblers, this means that ads will be more carefully monitored to ensure they don’t target or appeal to younger audiences, helping to promote responsible gambling.